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20Ways Fall 2014 Issue: Community - Specialty - LTC

20WAYS to Improve Patient Care & Pharmacy Profitability Build Relationships with Local Physicians with H. D. Smith Provider Marketing FALL 2014 I Ret ail /Community • Spe cial ty • L TC 9 Chairman & CEO: Dale Smith Founded: 1954 Employees: 800+ Stock Symbol: Privately held Phone: (800) 252-8042 Address: 3063 Fiat Avenue Springfield, IL 62703 Website: www.hdsmith.com Looking for ways to increase your script volume? Partnering with local healthcare providers is the number one way to build your patient base. H. D. Smith has the resources to help you develop long-term relationships with area physicians. Company Background Helping You Care for Your Community H. D. Smith believes independent pharmacies provide a higher level of patient care than big box retailers or national chains. We are committed to providing best-in-class healthcare distribution and thought-leading business solutions to protect the viability and profitability of this integral part of the healthcare chain. Product Overview Do healthcare providers in your community know the benefits of your pharmacy? Do they believe your pharmacy will provide better care for their patients than a chain or another independent? Strengthen relationships and build referral business through H. D. Smith’s provider marketing resources. Our award-winning creative team wields the dual powers of healthcare knowledge and B2B marketing expertise. We work with each pharmacy to create compelling collateral for meetings, presentations, mailings and networking. Whether your pharmacy is new or has been operating for years, we can help you get the attention of fellow healthcare providers and position your pharmacy as the best channel for driving medication adherence and positive patient outcomes. Features & Options Whether customizing our templates or designing from scratch, telling the story of your brand is our specialty. Most pharmacy owners request some or all of the following resources: • Presentation Resources • Handouts and Fliers • Brochures • A Letter of Introduction • Coupons • Target Lists Electronic materials start at $200. Printing and postage is quoted upon consultation. Additional Offerings Our Retail Solutions portfolio features a full range of programs, including: • ePresence: Digital marketing resources for today’s pharmacist. • Marketing Services: Design, messaging and media services. • Price and Plan Manager: Retail pricing and planograms to keep you competitive. • In-Store Advertising: Circulars, shelf talkers and posters make monthly promotions simple. Ordering Information n Get Started (800) 252-8042 marketing@hdsmith.com hdsmith.com/retailsolutions Available to all independent pharmacies, regardless of primary wholesaler.


20Ways Fall 2014 Issue: Community - Specialty - LTC
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