By Dean Erhardt
We need to be more innovative. When in discussions with industry stakeholders — be it pharma manufacturers, pharmacies, hospitals, or others — innovation is a constant theme. The challenge, of course, is that they desire innovation – without disruption.
What is innovation? Today, we don’t think about the Sony Walkman as innovative, yet at the time it was revolutionary! Unfortunately, many entities with whom D2 works are still ‘using’ the Walkman — failing to keep pace in an environment of ever accelerating change.
The world is moving fast. In our last newsletter, I discussed the significant shortages facing the healthcare industry. As a follow-up, the shortage appears to be accelerating. According to a story in US News’ Best Hospitals 2023 Guidebook, the impact is devastating. With fewer clinicians working in the field, practitioners are finding themselves responsible for a larger number of patients, fueling soaring burnout levels that experts say raise the risk of medical errors and, consequently, potential harm to Americans. Further, a recent study by USA today and marketing research firm Ipsos showed nearly 25% of industry respondents indicate they are likely to leave the healthcare field in the near future. Read more >>
D2 Solutions empowers healthcare leaders with a unique combination of SaaS solutions and deep consulting expertise. We bring pharmaceutical manufacturers, payers, pharmacies & support providers, and patients together. It’s an approach we call, “The Point of Progress.” That’s both a promise and a call to action, empowering manufacturers to bring therapies to market faster and pharmacies to bring those therapies to the patients who need them. We lead manufacturers through the commercialization process, adding value to Trade & Distribution, Market Access & Reimbursement, and Patient Services. We also stand with pharmacies and hospital IDNs, providing the guidance they need to achieve compliance and licensure, solve regulatory challenges, and better connect with patients. Our proprietary technologies move clients even closer to their goals, finding that one point where everything moves forward.
