This article was originally posted in its entirety on NimbleRx's blog: https://www.nimblerx.com/articles/innovating-your-pharmacy-for-more-efficient-operation
The world of healthcare, especially post-2020, has changed dramatically. Many essential services like nursing consultations, doctor’s appointments, and pharmacy operations have shifted online to not only address health and safety concerns but to also provide a new level of convenience for today’s busy patients.
While embracing this new, digital age may seem daunting, the opportunities for growth that online operations present for independent pharmacies are immense. One key area pharmacies can embrace easily for substantial upside benefit? Online patient checkout.
Let’s explore why online checkout is crucial for independent pharmacies, how it caters to the needs of both younger and older generations, and how it can contribute significantly to the overall growth of your pharmacy business.
Over 285 million Americans are projected to shop online by 2028, so there’s a solid chance that your patients are already familiar with digital commerce. Retail giants like Target and Walmart now offer Buy Online, Pick Up In Store (BOPUS) — making most patients acquainted with a model of operation where they select what they need online, check out digitally, and then arrive onsite and quickly get their purchases. Read more >
